Reviewrly is a web design agency that helps companies in the Middle East.
In an increasingly digital world, selecting the right marketing partner is crucial for business success. This project aims to identify and analyze the key factors that businesses should consider when choosing a marketing partner in Tunisia.
Most marketing companies in Tunisia are service agencies. They provide you with the service for a price.
Mainly, if you are a new business that isn't generating profit yet, this might seem too risky for you. You might consider reaching out to agencies who are working on a result-based project, meaning you pay only for the advertising cost, not the services provided. The agency only gets paid when you generate revenue.
Techniques, teams, great Instagram is nothing when you will pay for the ads. ROI is the most important aspect here. When communicating with your agency, always ask for the results they generate for other clients. Request case studies from them. That will make a difference.
When evaluating potential marketing agencies, it's crucial to look beyond their portfolio and client list. Ask for detailed metrics and key performance indicators (KPIs) that demonstrate their ability to drive tangible results. A reputable agency should be able to provide clear examples of how they've improved conversion rates, increased website traffic, or boosted sales for their clients. Remember, transparency in reporting and a data-driven approach are hallmarks of a reliable marketing partner.
Ask what they are going to do when things are not going to go well. Do they offer a refund? How did they react when things happened in the past? The clearer you are, the better. Don't be afraid to ask many questions.From personal experience running my agency, I can tell you that I love when clients dig deep, asking me about everything.
Case studies are studies done in the past for the agency's clients. They show their experience, results they achieved, and the challenges they faced. So by reading a few case studies, you will discover the style of the agency.
Advertising in Tunisia is considered dirt cheap compared to other markets. We are talking about $1 per click being on the top of search engine results, and reaching over 800 users with Facebook ads with $1, in terms of paying for ads. In terms of services, minimum agencies will ask for around $300 as a start, and they will be charging more along the way by having the roadmap from the agency.
One-size-fits-all agencies:
Try to avoid one-size-fits-all agencies that are not specialists in a niche. There is a huge percentage of agencies in Tunisia who offer so many services such as web design, app design... Try to avoid these agencies because most of the time they will outsource your project to a freelancer and they will not be working on your project.
Bad communicators:
So easy to identify a bad communicator. Just pick up the phone and call, ask so many questions and see how they react. Are they trying to be helpful?
